Thailand's automotive potential is getting created at this show. The models that realize success here will direct Southeast Asia's mobility transformation.
As a result of the various visitors through the Motor Show times and the large desire for tickets and lodging it is recommended to check resort premiums and book rooms & tickets nicely beforehand.
If BYD price ranges the Shark competitively—and their background indicates they're going to—the pickup phase could see the same upheaval that disrupted passenger vehicles.
BYD Rayong growth: BYD confirms a 2nd generation line at their Rayong facility, raising once-a-year potential to a hundred and fifty,000 models. This positions Thailand as BYD's ASEAN export hub, with right-hand-drive autos destined for Australia, Japan, and other regional markets. Nearby manufacturing usually implies far more competitive pricing and far better elements availability.
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The show features a mix of compact automobiles ideal for urban mobility, luxury versions, and a substantial center on electric powered motor vehicles. It appeals to main Japanese and Chinese producers who use Bangkok to be a hub for their Southeast Asian functions.
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European models counter Chinese Levels of competition with quality positioning. Porsche displays the all-electric powered Macan for The 1st time in Thailand, Using the Macan 4 and Macan Turbo variants obtainable for order. Thai pricing begins at five.ninety nine million baht—competitive supplied import responsibilities.
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As unforeseen situations can come up, the small print of activities are matter to alter. We very advocate checking With all the organizers prior to making any travel arrangements to make sure up-to-date information.
No picture The competitive landscape has essentially transformed. Five years back, this show was dominated by Japanese pickup vans and eco-automobiles. These days, you might be observing Chinese EV manufacturers command exactly the same Status positioning that European luxurious marques when monopolized.
Toyota, Honda, and Isuzu remain very important gamers—specifically in the professional and pickup segments in which Thai purchasers keep on being loyal—but they're Plainly taking part in capture-up inside the passenger EV space.
This change explains why Chinese automakers dominate the show's primary housing. BYD occupies the largest solitary booth at four,500 sq. meters, though newcomers like Xiaomi and Zeekr make their Thai motor show debuts.
Have a look at our finish The 47th Bangkok International Motor Show 2026 guide to navigating the show, including the finest days to visit, ought to-see booths, and tips for securing the most effective specials on your up coming car or truck order. Study Our Show Information
The event may also function various and intensive advertising and marketing pursuits to assist client determination-generating, aligning Along with the automotive marketplace's ongoing Restoration and steady automobile need, enhancing the event's potential to generate business enterprise benefit and financial commitment prospects heading forward.
BMW introduces the i5 Touring Motor Show 2026 to Thai consumers, combining the practicality of an estate body While using the effectiveness with the i5's electrical powertrain. The M60 xDrive variant, creating 601 horsepower, particularly attracts enthusiast interest.